By: Fred Yaw Sarpong The Chartered Institute of Marketing, Ghana (CIMG)’s annual strategic marketing conference will take place at the Golden Tulip hotel in Accra between October 26 and 27, 2016. The conference is part of the institute’s mission to improve on the performance of marketers, professionals and administrators within corporate Ghana. The theme for the conference; “Democracy and National Cohesion: Marketing a new Political Paradigm.” Mr. Kwabena Akuamoah Agyekum, the Executive Director of CIMG said the conference seeks to promote the CIMG advocacy mission to impact on professional, corporate organizations and officialdom. He mentioned that four resource persons are billed to present papers over the two day event covering very exciting and insightful segments of the theme under the chairmanship of the Marketing Woman for Year 2015, Ms. Maidie Elizabeth Arkutu, Managing Director of Unilever and Dr. Doris Dartey, a Media Consultant. Mr. Agyekum said the speake...
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