By: Fred Yaw Sarpong
The Mobile Telecommunication Network (MTN) Ghana together with Huawei has launched Huawei Ascend Y220, one of the affordable smartphones in the country.
The partnership allows MTN to provide some special packages to customers who will purchase the phone.
This is the second time MTN Ghana is launching a Huawei product. Last year, the telecom market leader launched Huawei Ascend 210 smartphone, a similar affordable to its customers.
According to Buadiwaa Ofori Amoateng, Product and Service Coordinator at MTN the launched of the Huawei Ascend 220 is to deepen their commitment to providing affordable mobile broadband services to Ghanaians.
She stated that the Huawei Ascend 220, which cost GHc150 comes with 65 minutes of voice free calls every month for a period of one year, one year warranty, 200 megabytes (MB) of data each month for one year, 200MB of data can download 40 songs, or send 2000 emails, and among other benefits.
Chief Marketing Officer of MTN Ghana, Rahul De said at the launch that data services had become increasingly important to socio-economic growth, but that growth cannot happen unless consumers had the appropriate devices to support and enhance data consumption and experience.
He noted that affordability and the quality of handsets are key to providing reliable data and voice services, saying that MTN was therefore excited to have partnered Huawei to bring affordable and quality handsets to Ghanaians, to enable more people to access data service, and have great data experience.
He assured Ghanaians that “in our effort to ensure that this becomes a reality in real time, MTN is focused on investing in world class technologies aimed at bringing relevant telecom services to our subscribers.”
Daily Express gathered that MTN has invested over US$90 million in the (West African Cable Systems) WACS submarine cable to ensure the availability of enough bandwidth.
De noted that the company also invested some US$105million in network improvement last year, and has promised to make a similar investment this year.
Geoffry Li, Director for Public and Government Affairs at Huawei told Daily Express that they command at least not less than 5% of the smartphones in Ghana.
He added that it is their main objective to introduce more affordable smartphones to Ghanaians. ‘We are ready to welcome any partnership that will boost the use of smartphone in Ghana,’ he added.
MTN Ghana leads the telecom industry for both data (47.23%) and voice (46.13%) as at the end of December, 2013.