Skip to main content

Nokia introduces Asha ICE range devices



By: Yaw Sarpong

Nokia has successful introduced range of Asha devices with the addition of three new phones. These are Asha 500, Asha 502 and Asha 503 which come encased in a glamorous and beautiful crystal layer.

The devices launched in Lagos, Abuja, Benin and Port Harcourt features a new unique innovation known as layered design, achieved using the ‘dual shot’ technique which is unique to Nokia. The devices will soon be launch in Ghana.

It combines an inner layer of bold, bright colour surrounded by crystal-clear transparency. The combination adds a distinctive look to the phone’s monobody design, as well as durability. The high-end design is a clear differentiator, as are the craftsmanship and attention to detail.  

Head of Marketing, Nokia West and Central Africa, Deborah Shepard said the new devices will be available for Nigerian customers in Easy Swap dual SIM and single SIM variants.

She noted that the Easy Swap Dual SIM technology which is unique-to-Nokia allows people to switch between SIM cards on the go, to get better tariffs or alternate between SIM cards for SMS, voice and data, without having to turn off the device.

“In addition to the stunning new look, the Asha ICE range boast of new features and apps that will impress our customers such as the amazing swipe feature that enables people take pictures with a single swipe and share instantly on their social network with a simple tap, its colourful variants and most importantly,  its affordability. For the first time, WhatsApp will also be available to Asha Platform devices along with other popular chat and messaging apps already available for Asha Platform devices, such as WeChat, Line, eBuddy and Nimbuzz” Shepard added.

While the Asha 503 will be available as single SIM device, the Asha 500 and 502 will also be available in single SIM and Easy Swap dual SIM. The devices feature the updated Fast lane home screen, a unique, second screen that acts as a shortcut to the phone’s recently accessed apps, features and content, as well as future activity, such as calendar appointments.

The updated screen enables live updates, which alert people to new activity through notifications on Fast lane.

By clicking on the Fast lane item with new notifications, people will be directed to the relevant post, so they never miss an important update. Fast lane can be further personalised and made more private by selecting what content can appear on-screen, and by deleting unwanted Fast lane items, on the go.

The Nokia Asha range was introduced into the Nigerian market in 2012 and since then has experienced massive acceptance with deep market penetration in the country. Nokia has continued to expand the Asha range with smart and colourful devices embedded with cool features and applications that appeal to its customers across the country.

Comments

Post a Comment

Popular posts from this blog

Vodafone sells 45% shares in Verizon for US$130 billion

Vodafone has sold its 45% stake in Verizon Wireless to US telecoms group Verizon Communications in one of the biggest deals in corporate history. The US$130 billion (£84bn) deal was announced by Vodafone after the close of trading on the London Stock Exchange. The company will return £54 billion to its shareholders, of which £22 billionn will go to shareholders in the UK. Vodafone will also invest money in its business, with funds earmarked for high speed mobile phone networks. It said that by 2017 its main five European markets would have almost complete 4G coverage. Possibly it would be wrong to carp and wring hands that Vodafone won't be paying a penny of tax to the British taxman” Vodafone group chairman Gerard Kleisterlee said: "The transaction will position Vodafone strongly to pursue our leadership strategy in mobile and unified communication services for consumers and enterprises, both in our developed markets and across our emerging markets businesses." The...
Post a Comment
Read more

Shortage of weighing cards hit major hospitals in Accra

By: Fred Yaw Sarpong- Daily Express There is scarcity of Child Health Records Book (weighing cards), in some major public hospitals in the capital, information reaching the Daily Express indicates. Checks by this paper revealed that while some of the hospitals have being encountering the shortage for about a year now, others started experiencing it six months ago. In place of the Child Health Record Book (weighing card), the nursing mothers are given a single card on which information of children are recorded on it. Those hospitals identified are the Korle Bu Teaching Hospital, Korle Bu Polyclinic, Kaneshie Polyclinic, Adabraka Polyclinic and the Ridge Hospital. At the Korle Bu Teaching Hospital, the nursing mothers are given yellow cards in place of the weighing cards. The Public Relations Secretariat at the Korle Bu Teaching Hospital said such information has not come to their notice and for that matter they cannot comment on it. “We do not have some ...
Post a Comment
Read more

ABL launches chibuku super in Bolgatanga

By: Fred Yaw Sarpong sarpong007@gmail.com Accra Brewery Limited (ABL) has officially launched the Chibuku Super drink at Bolgatanga in the Upper East region with the aim of reaching a lot of customers. Mr. Thomas Nii Ponku, Supervisor in charge of Chibuku Super at ABL told Daily Express that the management decided to launch the Chibuku Super drink in the Upper East region because they’ve realized it is similar to a traditional drink in the region. “Chibuku is like a well developed pito, a traditional drink made from fermented millet or sorghum in the Northern part of Ghana. So the idea is to provide them with similar drink,” he added. Mr. Nii Ponku disclosed this when members of the Institute of Finance and Economic Journalists (IFEJ) toured the facility of ABL to acquaint themselves with the expansion project at the factory. He mentioned that after a feasibility study, they realized there is a potential market for the product in the northern part of Ghana ...
Post a Comment
Read more