Skip to main content

M-Net to introduce Ghana Block to host content


By: Fred Yaw Sarpong-Daily Express
Mauritius

M-Net Regional Director for West Africa, Wangi Mba-Uzoukwu has announced that from 1 October 2015, the channel would be introducing a ‘Ghana Block’ to the Africa Magic World channel.

She said that will be run as a 4-hour primetime content block which will begin to create local content for that block and see how the market reacts to it.

Mba-Uzoukwu said that Africa Magic would be building on the Original Movies project which the channel started in 2013 by commissioning Africa Magic Blockbusters to create local films that are fit for theatrical release, as well as broadcast on DStv.

“What that project is also going to do is allow for more job creation in the content delivery value chain,” she said.

The Ghana’s Block will have strictly general Ghanaian content on movies, entertainment. Already M-Net has had discussions with the section of industry players in Ghana and what they expect from Ghanaian industry is a very good content.

“This is not to say that we do not have Ghanaian movies on M-Net, but what the Ghana’s Block does is have purely Ghanaian content and not any mix of content,” Efosa Aiyevbomwan, PR and Talent Lead at M-Net explained it further to Daily Express.

M-Net said Ghanaian movie industry is improving and also increasing and as much as suppliers want to put their content on African Magic channel and want to find out how to do that, they also want to partner with them, increase their own content offering opportunity to Ghanaians. “We need mutual benefit between M-Net and the Ghanaian industry,” he stated.

According to Aiyevbomwan, because African Magic is known for its quality, they also expect quality content on story line and technical output from Ghanaian industry.

“M-Net’s vision is to create channels for each homogenous target market for Southern and Eastern Africa , be it by language, culture, taste or a combination thereof,” said M-Net Regional Director: East and Southern Africa & Lusophone countries, Theo Erasmus at the MultiChoice Content Showcase in Mauritius.

The MultiChoice Africa Content Showcase is a dynamic 5-day content extravaganza, which sees a host of DStv’s biggest channels, including Sony, SuperSport, Zee World, A+E, Disney, MTV Base, BET, Comedy Central, BBC and M-Net previewing their latest and greatest content, soon to be seen across the video entertainment services provider’s platforms.



Comments

Popular posts from this blog

Deputy AG sues Facebooker over 'malicious' Ameri deal

The Deputy Attorney-General and Member of Parliament for Bolgatanga East, Mr Dominic Ayine has filed a defamation suit at an Accra High Court against a Facebook commentator, Evron Hughes.
In Mr Ayine’s statement of claim, sighted by Graphic Online, he accused Mr Hughes of defaming him in a post he authored and published on Facebook on December 21, 2015, titled “RE: AMERI TRANSACTION”.
According to the Deputy A-G, the “false and malicious” post has provoked “public disaffection” against him and exposed him to public ridicule and contempt.
Describing Mr Hughes as a “self-styled social media blogger and a social commentator”, Mr Ayine said the Facebook post had brought his hard-won reputation “as a respected politician, teacher and lawyer” into “hatred, ridicule, odium, discredit, contempt, opprobrium and reproach”.
The Deputy A-G said the “defamatory words” were authored with the sole intent to reduce him in the estimation of all right thinking Ghanaians, adding that he had received numerou…

Meet Ghanaian female shoemaker

The Saint Ozwald shoe brand

By: Fred Yaw SARPONG
The Daily Express

From her humble beginning in Sunyani in the Brong Ahafo region, a senior high female graduate from the Twene Amanfo Senior high in the Brong Ahafo Sunyani and a Ghanaian now boasts of being one of the most popular Made-in-Ghana shoe brands and has the most number of celebrity endorsements.
Sandra Ozwald, CEO of Saint Ozwald

After Sandrah Ozwald completed school in 2013, her parent couldn't have enough money to help her continue school so she planned to do something for herself by selling ice cream, groundnut cakes or food. Back at the senior high, Sandra used to make groundnut cakes, condensed toffees and ice cream to support herself since her mother couldn't provide all for her.

With 12 siblings and the only girl child (2nd born) among them, and whiles planning which of these to sell, Sandra attended a friend’s wedding and the grooms shoe looked so attractive to her.

According to her, the groom’s shoes were Ma…